Huarache Tech’s Place In Nike Basketball History

Huarache Tech’s Place In Nike Basketball History

Preface: Having no March Madness and no NBA basketball sucks bad rn, ugh.

Lightning doesn’t strike in the same place twice? Psh, yeah right, tell that to Nike introduction of the Air Huarache line back in the early ’90s.

Tinker Hatfield’s original Air Huarache (1991) and Air Flight Huarache (1992) have become two of the most used important designs for Nike Running and Nike Basketball respectively. Both shoes were instant hits with their new-age designs and supreme comfort.

Huarache Tech’s Place In Nike Basketball History

Today we’re doing the Sneaker History name justice and focusing on the basketball implementations of Nike’s Huarache tech [design], and how it remains relevant almost thirty years after its debut.

Air Flight Huarache (1992)

Thank the popularity of NCAA Men’s Basketball in the 1990s because, without it, the Air Flight Huarache’s ceiling would’ve been much lower. Michigan’s all-time powerhouse known as the Fab-5 (you might’ve heard of them) destroyed opponents with their NBA-ready play and killer Nike kits. From head-to-toe, the Chris Webber led squad dripped in Nike swag – from their baggy shorts and black socks to their elite kicks.

Among those famous shoes was the Nike Air Flight Huarache. Due to the Fab-5’s insane popularity, the Air Flight Huarache gained notoriety as the ‘next’ high-performance shoe on the court (and in the streets).

The wet-suit inspired Neoprene bootie largely contributed to the Air [Flight] Huarache’s snug, comfortable, fit – which only added to the shoe[s] fame. Tinker Hatfield, the Air Flight Huarache’s designer, smartly paired an internal Air Unit with the bootie-based upper and heel counter to create a setup that’s still viable all these years later.

NBA players have always gravitated towards this unique and functional shoe. Reggie Miller rocked the Air Flight Huarache in the ’90s,  Kobe Bryant famously wore them during his Sneaker Free Agency, and PJ Tucker even pulled out a fresh pair last season.

Comfort is king in the performance sector of footwear and the Air Flight Huarache started a legacy of high-tech, comfortable, kicks that would continue to thrive through the 2010s all under the Huarache banner. it would be ten plus years before we’d get that next installment, but when we did…. it was damn good…

2k4 Huarache (2004)

Twelve years passed between the introduction of the Air Flight Huarache and the next model, Nike’s legendary court-warrior, the Zoom 2k4 Huarache.

A curious creation at the time, the 2k4 Huarache combined elements of older Nike basketball heavyweights like the Air Force 1, Air Flight Huarache, Air Jordan XI, Penny IV, and others. Selectively choosing to integrate various features of past greats into one model wasn’t the most novel idea, but the 2k4 did it better than any other shoe in sneaker history. Sleek, strong, sporty, spicy…. the 2k4 delivered on all fronts.

Like most Huaraches the model frequently popped up in all levels of basketball; but Kobe kept a big bag of 2k4 PEs back in 2004 – no one comes close to the sheer number of 2k4 Hurarche Player Exclusives the Black Mamba sported.

With multiple retros under its belt, the Zoom 2k4 Huarache rivals the OG Air Flight Huarache in terms of overall popularity; but from a performance perspective, the 2k4 is in a league of its own.

2k5 Huarache (2005)

 

Acting as both the literal and spiritual successor to the Zoom 2k4, the Zoom 2k5 Huarache upped the ante by enhancing overall flexibility. Another popular choice by pros and amateurs alike, the Zoom 2k5 released in a grip of GR colorways and limited editions. Of course, we got Kobe PEs, but Doernbecher and Sole Collector collaborations released too.

For an unknown reason, the Zoom 2k5 is yet to retro… maybe 2020 will change that unfortunate fact for the better!

Air Huarache Elite (2006)

As Nike Basketball passed the halfway mark of the 2010s they further experimented with the Huarache line. The Huarache Elite was a “you had to be there” sneaker in basketball history. High school and college hoopers around at that time should be very familiar with the Huarache Elite’s unique and serviceable design.

By meshing the Huarache’s historical ankle collar and [then] modern tooling and technique Nike Hoops created a performance sleeper. Player Exclusives galore flooded the NCAA and NBA like the beautiful Jason Richardson Golden State Warriors PE above.

Two versions of the Huarache Elite released at retail, one with standard internal Air and a second Air Max based model – what’s curious about the Air Max version is the fact that the tooling itself kinda contradicts the fundamental principles of the Huarache line… aka Huaraches should always be flexible.

Air Zoom Huarache 64 (2006)

Rashad McCants PE

Sixty-four teams make the NCAA Men’s Basketball Tournament every season (well, sixty-five, but whatever) and Nike decided to released a new Huarache model made specifically for said mentioned programs. Equipped with a unique lace/angle system, the Air Zoom Huarache 64 played as fast as it looked. Lockdown wasn’t an issue here as the novel construction securely locked players’ feet into the shoe from the ankle to the floor.

Again, the line’s well-known neoprene bootie returned, but with a twist as the heel clip was completely redesigned.

Photo by Rocky Widner via Getty Images

Nike Air Zoom Huarache Elite II (2007)

Nike saw the first Huarache Elite and thought, “let’s run that back.”

Elements from the Huarache 2k4, 2k5 and Huarache Elite 1 were melded together to form the beastly Huarache Elite 2. The tongue was uber comfortable, stability was A1 and the cushioning had responsive volume.

Air Huarache ’08

 

Made famous by way of Kanye West, the Air Huarache ’08 remixed the Huarache formula once more to great effect. While often forgotten outside of Kanye’s collab, the Air Huarache ’08 saw regular on-court action in the NBA. Blazers stars LaMarcus Aldridge and Brandon Roy both laced the ’08s up with LaMarcus even receiving a custom Air Max loaded Air Huarache ’08 PE.

For everyone but LaMarcus, free-like tooling upheld the Huarache’s lineage of flexibility alongside the ever-present bootie ankle construction. Overall, the Air Huarache ’08 was an unheralded performer.

Air Huarache ’09

Tony Parker spearheaded the Air Huarache ’09’s on-court campaign, but outside of his killer Spurs PEs the ’09 is kind of the black sheep in the Huarache Basketball family.

Obvious callbacks around the collar and ankle beckon to the OG Air Flight Huarache, but the rest of the shoe underwhelms from a design point-of-view. After the ’09 iteration, we understood why the line went on a basketball hiatus.

Zoom Huarache Trainer (2010)

The crazy thing about the Zoom Huarache Trainer is actually quite obvious… it’s a training shoe! But, it makes our list because Amar’e Stoudamire rocked these puppies on a nightly basis while playing for the Knicks. We can count the amount of Nike Trainers worn in NBA games on one hand, and that’s extremely impressive, so we had to show some love.

Huarache Free Basketball (2012)

Adding Nike Free tooling is rarely a bad thing and the Huarache Free Basketball is no exception. Not much to report here as the shoe speaks for itself – Nike Basketball simply retooled the fabled Air Flight Huarache with Free tech.

This simple edition unleashed the Air Flight Huarache’s true potential as a maneuverable, comfortable, performer. Cheers to retooling old shoes properly, Nike.

Nike Air Flight Huarache Ultra (2017)

Last, but not least, we have the Ultra remix of the Air Flight Huarache. This completely reimagined Huarache featured a speed lacing system alongside a completely wrapped neoprene ankle and collar. The only real obvious homages to the OG Air Flight Huarache are the ankle window shapes and the heel counter. Kuddos to trying something new.

 

Listen to the Sneaker History Podcast on SoundCloud, iTunes, or Spotify, to hear us discuss Nike Huarache more.

Which Huarache model by Nike Basketball is your favorite? Let us know in the comments section below. 

Episode 100 – Our 10 Most Popular Episodes and The Best Sneaker Releases Coming In March

Episode 100! Thank you to everyone who has been rockin’ with us over the last year. It’s been a great learning experience and we couldn’t be more thankful for the friends we’ve met over the past 100 episodes.

On this episode, we discuss the 10 most popular episodes of the Sneaker History Podcast and go over the best sneaker releases on the way for March of 2020.

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2020 Air Jordan 1 Releases: https://fave.co/360uCaJ

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Air Jordan 1 History Lesson

History Lesson: The Air Jordan 1 – The Complete History of Michael Jordan’s First Sneaker

Air Jordan 1 Origin Story

The Air Jordan 1 is arguably the most important sneaker in the history of footwear. Not only was it Michael Jordan’s first signature sneaker from Nike, but it was the beginning of Nike’s ingenuity when it comes to storytelling. The Air Jordan 1 began as a basketball sneaker, found a second life with skateboarders in the 1980s, launched the retro crazed world that we live in today where new colorways and collaborations seem to release every week. How did the Air Jordan 1 become so iconic? We’re glad you asked.

The Air Jordan 1 was designed by Peter Moore. While most of the components of the shoe were pulled from other Nike designs like the Air Force 1, Nike Dunk, Air Ship, and Nike Vandal, the one thing that was completely exclusive to the Air Jordan 1 was the logo that Moore sketched for Michael Jordan’s agent, David Falk. The ‘Wings’ logo as we know it today features a basketball with wings coming out from each side, the perfect metaphor and marketing genius for Michael “Air” Jordan and his new signature sneakers.

The story of the Nike Air Jordan 1 begins well before the sneaker ever became public knowledge. In the early 1980s, Nike Co-Founder was on the verge of flipping the footwear business upside down like the waffle soles he and Bill Bowerman had turned into running shoes in the decade prior. The ’80s were different, though, and with competition rising around them, Phil Knight had the foresight to see that Nike wasn’t in the shoe business, they were in the entertainment business.

Nike CEO, Phil Knight on The Air Jordan 1

In 1984, after nearly losing him to adidas (and Converse), Phil Knight and the team at Nike signed one of the greatest entertainers of all time, Michael Jordan. MJ’s original contract with Nike was valued at $500,000 per year, an unprecedented amount for any athlete at the time. The potential upside for Michael was that it also offered him stock options. For Nike, taking such a huge financial risk was given a safety net in the form of one stipulation. If the partnership didn’t result in an ambitious level of $4 million dollars in sales by the end of the third year, they had the right to end the partnership.

As the story goes, Nike designer Peter Moore, who designed the iconic Nike Air Force 1, among others, came up with the idea to “break the color barrier in footwear.” You see, in the early 1980s the only bright colors you would find on sneakers were likely on a pair of running shoes, or maybe women’s focused aerobic sneakers. When it came to basketball shoes, the colors were almost always an accent color that was added to a mostly white sneaker. Although, as mentioned on our podcast about the Air Jordan 1, hoopers on the streets of New York City like Bobbito Garcia had already started switching up the colors by customizing their AF1s to stand out when they hit the courts, the trend was still handcuffed by the dress code of the NBA but MJ debuted the shoe regardless.

Nike Designer, Peter Moore and the Air Jordan 1

Peter Moore and Nike Vice President, Rob Strasser, had met with Michael Jordan’s agent, David Falk, and decided that ‘Air Jordan’ would be the name of the shoes Michael would wear. In an interview with Slam in 2018, Moore tells the story of flying home from the meeting and on the plane, noticing the plastic wings on a pin that a kid had just received from the flight attendant. Moore asked the flight attendant for a set for himself. He started drawing the wings on a napkin and put the basketball in the middle of it. In truly a legendary fashion, what started as a quick sketch on a napkin while sitting with Strasser, went on to become the iconic Air Jordan ‘Wings’ logo that we know and love today.

 

To be continued…

 

The legendary Jumpman Logo, as performed by Michael Jordan in 1985
MJ in the original Air Jordan 1 Royals
Michael Jordan in the 1985 NBA Slam Dunk Contest

 

Air Jordan 1 Commercials:

AJ1 Commercial ‘Banned’

[youtube https://www.youtube.com/watch?v=6dJcJD5i4EM]

AJ1 Commercial ‘Takeoff’

[youtube https://www.youtube.com/watch?v=A9uIk7CuN6g]

AJ1 Commercial ‘Santa’

[youtube https://www.youtube.com/watch?v=Xyh-B3zxuoI]