Ewing Sport Lite 'Cormega' via Ewing Athletics Ewing Athletics does a lot of things right, but above all, they come correct with collabs for the real hip-hop fans across the globe. In recent memory we've been hit with fire releases in conjunction with deep-rooted hip-hop institutions from Death Row, Outlawz and Drink Champs... and of course, Cormega! If...
Ewing Sport Lite 'FAMOUS NOBODYS' Authenticity serves as the backbone of any quality sneaker collaboration, and few brands serve up collabs quite like Ewing Athletics. Welp, they're back at it again with the good people over at FAMOUS NOBODYS for a fresh take on the Ewing Sport Lite silhouette. Ewing Sport Lite 'FAMOUS NOBODYS' Ewing Sport Lite 'FAMOUS NOBODYS'...
Back in February, we dove into the history and origins of Ewing Athletics. Today, we have an extra special treat centering around what the brand has been doing since its reintroduction in 2012. Over twenty years have passed since Patrick's Hall-Of-Fame career but his brand's presence remains strong in the sneaker, streetwear, and music communities. Ewing knows their...
The '80's were an era when signatures shoes were becoming popular in the NBA. Athletic companies realized the marketability of basketball and the way fans viewed/idolized players. For example, Nike was able to sell us the idea that Michael Jordan's shoes made us be like Mike. MJ's rise to stardom was accelerated (he was going to be a star anyway, don't get it...
Patrick Ewing at MSG He may not have been able to take the Knicks to the promised land but Patrick Ewing will always be a beloved figure in New York. The #1 draft pick in 1985, Ewing was a force at Georgetown and it didn't take him long to find his place in the NBA, even with injuries....
