Steph Curry is out here living his best life in sneaker free agency, wearing everything from Cool Grey 11s to Brooks Cascadias, and Under Armour is... not handling it well.After stealing nearly 500,000 Instagram followers from @CurryBrand and moving them to their own account, UA showed exactly why they're struggling. We break down Curry's tunnel fits, compare his free agency to Kobe's legendary run, debate whether he should sign with On, Sunday Red, or just keep doing whatever he wants, and talk about why Under Armour's logo might be holding them back.Plus: why follower counts don't matter, but forcing people to follow accounts they never wanted is shady for everyone involved.
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