Air Jordan 37 "OG"

The Air Jordan 37 arrived in 2022 as the latest signature model in Jordan Brand’s flagship line, and the OG colorway served as the anchor release for the silhouette’s debut. OG designations in Jordan Brand’s modern era typically reference the original colorway used to launch a new model, carrying the implicit weight of being the shoe in its most foundational form before subsequent colorways expand the range.

The AJ37 represented a significant design step for Jordan Brand’s performance basketball lineup, built around a full-length Air Strobel unit and a carbon fiber shank plate that runs through the midsole for torsional support. The upper construction draws on a layered mesh system, a direction the brand had been moving toward as it balanced weight reduction with lockdown. A midfoot strap crosses the instep, a functional carryover from performance basketball design priorities that also became one of the silhouette’s more identifiable visual details.

The OG colorway presents the shoe in a black, white, and varsity red palette, the trifecta that traces back to Michael Jordan’s original uniform colors with the Chicago Bulls and runs through the entire history of the Jordan line as a kind of reset point. Every generation of the signature series has returned to this combination at least once, and the 37 is no different. It grounds a new performance model in familiar visual territory without overcomplicating the presentation.

The release came during a period when Jordan Brand was working to reestablish its performance basketball credibility alongside its dominant position in lifestyle and retro categories, making the 37 one of the more closely watched new silhouette introductions in recent memory.