The Nike Mind – When Innovation Meets Incubation
How Nike’s latest experiment, the Nike Mind 001 and 002, reveal everything about their approach to the future of footwear I’ve been watching Nike … Read more
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The Nike Air Tailwind: The Shoe That Changed Everything
The Nike Air Tailwind originally released in 1979, this is the story of how it change Nike, and introduced the world to Nike Air.
Nike By You Gone Wrong
I ordered these Nike By You Air Max 1 custom designs a few years back, and when I finally got around to opening them, … Read more
DQM x Nike Air Max 90 ‘Bacon’
Dave Ortiz opened ‘Dave’s Quality Meats’ in New York in 2003, and a year later had a collaboration with Nike. Inspired by his local … Read more
Nike’s Air Raid Got Skeeels
Released by Nike in 1992, Tinker Hatfield’s Air Raid helped transform sneaker marketing. The Air Raid’s big “thing” was their ‘Outdoor Use Only’ construction, … Read more
When OGs Collide: The Reebok Question Mid “OG Meets OG”
Reebok and adidas drop their new collaborative effort tomorrow (Friday, 8/7) that celebrates Allen Iverson and James Hardens’ first signature shoes. This is the … Read more
Reebok Question x Eric Emanuel
Who else is excited about another smooth Reebok Question retro? Yeah, 2020 has been the year of a global pandemic and 1,324,358 other problems, … Read more
Underdog Sneaker Champion of 2019: The Instapump Fury BOOST
In a year crowded with a ridiculous amount of hyped releases, there are many opinions of what could be sneaker of the year. With … Read more
Release Alert: Ewing x FAMOUS NOBODYS
Authenticity serves as the backbone of any quality sneaker collaboration, and few brands serve up collabs quite like Ewing Athletics. Welp, they’re back at it … Read more
Where Did Nike Christmas Go?
Since Christmas is literally around the corner, it was natural to bring up The Nike Basketball Christmas Pack. This short-lived tradition by Nike Basketball … Read more