Riding the Tailwind

Nike's flagship Air technology doesn't need much of an introduction. Your grandma remembers seeing Air Jordan commercials 25 years ago, your dad wears Air Monarchs while mowing the lawn and your little sister skates wearing SB Dunks with... you guessed it, Zoom Air....
Adidas Basketball has enjoyed a renaissance over the last five years with consistently great basketball footwear releases. Dark days fell upon Adidas between the Tracey McGrady era of the early/mid 2000's and the rise of Derrick Rose in 2010. Uninspired silhouettes on the feet Tim...

Kobe AD Confusion

Lets take a quick, Rick & Morty-like, history lesson... On March 21, 2018 DeMar DeRozan debuted the latest iteration in the long running Kobe Bryant signature line - the Kobe A.D. 360 NXT. This wasn't the first time the...
October 16th welcomes the most magical time of the year - all the sports are on TV, ALL THE SPORTS. Today the NBA reawakens from its post-Finals slumber (pre-season doesn't count) with a star-studded opening week. Will LeBron's Lakers make...
The phrase "larger than life" is cliché and over used, right? In a time full of superficial hype and self promotion we all want to be 'on'; we want everyone to see our highlight reels on social media; but back in the day there...
If you played middle school, high school or college basketball during the early 2000's then you've probably seen the Adidas Pro Model 2G at some point. The 2003 2G was an updated version of the Adidas mainstay that shares its...

Old School Style

The Vans Old Skool design is one of the most recognizable silhouettes in sneaker history and is beloved by skaters, rockers and everyone in between. The Old Skool has been in constant production since its introduction in 1977 along...
High-end performance basketball footwear has been a cornerstone of Nike's business since the Air Force 1 dropped in 1982. With evolution always in the forefront of their products, Nike built a network of technology over the last 35+ years...

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